Precision in Practice: Selected Copywriting Samples for Stripe

Samples for stripe

These samples showcase how I distill strategic ideas into clear, user-focused product messaging across channels. Each piece reflects an editorial focus on voice, clarity, and results.

1. Brand Voice Reinvention
Role: Creative Director & Copywriter
What I did: Reimagined brand messaging with an eco-forward voice—consistent across web, print, and community channels. Won regional awards.

2. New Service Launch: Free Home Delivery
Role: Product Messaging & Copy
What I did: Crafted cross-platform launch copy (web + email + ads) that drove rapid adoption. Tight, benefit-driven, user-centric.

3. User-Focused Freelance Work

Role: Writer & Editor
What I did: Ghostwrote SEO copy and product content for healthcare and lifestyle clients, balancing accuracy and readability.